Nigerian Afropop singer, Damilola Afolabi popularly known as LAX has revealed how his billionaire dad intervened to make his contract and collaboration with Grammy award-winning singer a success.
The Ginger crooner disclosed this in a recent episode of the Echo Room audiovisual podcast hosted by Quincy Jonze.
He said that his deal with Wizkid’s Starboy Record was a partnership and not a recording deal.
LAX explained that his dad provided funds for his musical projects, and then his label boss, Wizkid, channelled the funds to the right marketing means.
He said: “When I took the Wiz’s contract to him, my dad no like all those signing things. He dey always feel like if you dey sign, you dey sign your life. And me, when I’m making business decisions, I make sure I asked him first. So, I went to meet him and said, “Daddy this is contract, Wiz wants to sign me.” And he was just like, why not let us do [a] partnership?
“He was like, partnership will be better for you and for him [Wizkid]. Once you guys just partner on that level, so you’re free to, like, do your own thing after. So, that’s what we did.”
Speaking further, the Afropop singer said that “The thing about music is that bag [funds] is important. This is the truth, my popsy [dad] dey give me bags. But there is one thing that Wiz always does―he dey spend the bags.”
LAX added that it was Toyin Lawani who introduced him to Wizkid by playing his songs for him.
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‘How My Billionaire Dad Made My Collaboration With Wizkid a Success’ – LAX